Reactful enables you to easily add videos to your Lightbox (and other) reactions in order to better engage your visitors in a more interactive way.

Use Cases
Add videos to your reactions to immediately engage visitors such as:

  • Add an intro / overview video of your company

  • Include a video ad to promote a campaign or event

  • Showcase a new product with a feature product video

Videos can be used to both drive interested visitors deeper, as well as engage with hesitant or disinterested visitors by pairing reactions with appropriate triggers.

The Recipe
Videos can be used in a number of layer reactions including:

  • Lightbox (all devices)

  • Left & Right Sidebar (desktop)

  • Left & Right Notification (desktop)

  • Top & Bottom Drawer (tablet & mobile)

  • 2-step Reaction (mobile)

Your videos must be hosted on a service with an embedded video player (e.g. YouTube or Vimeo).  To add your video, simply copy the embed code for your desired video and paste it into the Title field of your Content Card.

(How to get embed code from YouTube and Vimeo.)

Below is a sample embed code from a YouTube video:

<iframe style="width:440px; height:240px;" src="" frameborder="0" allow="autoplay; encrypted-media" allowfullscreen></iframe>

Note: You may adjust the width & height variables to best fit different reaction types.

You can see that after adding the embed code in the Title field, you can also add copy in the Body section as well as include an Action.

Sample Reactions

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